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Invasion of the Celebrities

Oprah Winfrey is reportedly considering running for president in 2020, which is the sort of celebrity gossip we used to happily ignore but now have to take seriously in the age of President Donald Trump. She’s a more popular television personality than Trump was before launching his political career, has just as much government experience, and would no doubt get the same lavish media attention Trump received in a presidential race. Her penchant for leaving gifts under the seats would play well with many voters, too, and her warmer and fuzzier public persona might prove all the more appealing after four years of Trump.
There’s also talk of running the musicians Kid Rock or Ted “Motor City Madman” Nugent as Republican candidates for a Michigan Senate seat, billionaire sports owner and reality television star Mark Cuban is apparently starting to wonder why he couldn’t be president, rapper and Trump pal Kanye West has been making threats of a run for years, and former sitcom star Roseanne Barr already has a sixth-place finish in a presidential race and next time around all her crackpot conspiracy theories might not sound so crazy. Celebrities have leaped into high office before, including Sonny Bono and that guy who played the doctor on “Love Boat” to the House of Representatives, a former Saturday Night Live wag to the Senate, and professional wrestler Jesse “The Body” Ventura and professional body builder Arnold Schwarzenegger to the governorships of populous states.
The country had also elected a former Hollywood actor to the presidency, but only after he’d been president of a national labor union and served two terms as governor of the most populous state and many more years as an elder statesman of conservatism, and none of the current crop of celebrity contenders can boast such credentials. Kid Rock’s heavy-metal-rap-country stage show used to include a sidekick midget, so he can credibly claim to stand by the little man, and Nugent’s guitar solo on The Amboy Duke’s “Baby Please Don’t Go” still sounds better than that Elton John and Rolling Stones stuff Trump always plays at his rallies for some reason or another, but that’s not what we’re looking for in a candidate to what’s supposed to be the World’s Greatest Deliberative Body. Cuban strikes us as hipster version of Trump, and he traded Steve Nash from the Dallas Mavericks just before his Most Valuable Player Seasons, and unless he’s darned good on that reality show we’re not that impressed. Kanye West is kookier than Rosanne Barr, too, and the past track record of celebrity apprentices is not promising. Sonny Bono and the Love Boat guy were mediocrities in the House, that Saturday Night Live guy is as much an embarrassment to Minnesota as the pro wrestler was, and Schwarzenegger was far better in “Conan the Barbarian” than he was in the role of Governor of California.
Still, celebrities start with certain advantages if they decide to make a career change to politics. They start with bigger fan bases than mere politicians, for one, because everyone hates politicians. That popularity also derives from a certain image that can be easily carried into the ring, too, such as Trump’s blunt-spoken take-charge businessman shtick, or the sensitive and caring sincerity that Winfrey so effortlessly fakes, and we assume that even the likes of Rock and Nugent and West and Barr have some qualities people find so admirable that they’ve become rich and famous. There’s all that lavish attention the media pay to them, too, while the only time a mere public servant ever gets in the papers is when he’s raising taxes or cutting spending or letting budgets go in the red, because the reality of the real world is that those are really the only things anybody in office can do.
Even the most blunt-talking celebrities aren’t quite so frank as those limited choices and make a case for what they consider the least worst of them, so they peddle the notion that they overcome such dreary realities such as they’ve seemingly done in their own real lives. Celebrity is a lucrative industry into itself because it sells something people will always want, a vicarious experience of a life unconstrained by carpooling the kids to school and hearing rumors of lay-offs around the water cooler and coming home to a spouse who’s not aging as well as hoped and sitting on the couch to watch whatever’s on the tube, and the profit margins are high because you don’t have to produce anything real. Politics is a pretty lucrative business, too, especially if you have the same ethics as the average celebrity, but its results are always all too tangible.
People used to be fond of saying that “politics is the art of the possible,” but at this point in our popular culture, when one can be any race or sex or species of their choosing, and the conspiracies about a cabal of shape-shifting reptilian Jesuits and Jews and Masons and future presidential nominee Lady Gaga are part of an Illumnati that’s running everything are gaining wide currency, the idea that some things just aren’t possible is hopelessly out of fashion. Celebrity reality will likely prevail for a while, be it the tough Trump style or the softer Winfrey variety, or heaven help us even the West and Rock kind, but real reality always wins n the end.
They’d also say “politics is show biz for ugly people,” back in the day. We used to think that amusing and apt, but it’s no longer so funny and is also hopelessly out of date. These days politics is becoming show biz for people who haven’t aged so well despite their magical shape-shifting powers and are now too ugly or old-fashioned for show biz.

— Bud Norman

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